Apple's iMessage strategy: steal from Snapchat and Facebook, like everybody else – The Verge

The VergeApple's iMessage strategy: steal from Snapchat and Facebook, like everybody elseThe VergeApple executives spent a great deal of time at the company's WWDC keynote yesterday telling us how iMessage will be different with iOS 10: more colorful, more featured, more cluttered. In trying to make its native messaging client more appealing …Apple Is Tricking Out iMessage. But It Forgot to Do One Crucial Thing.Slate Magazine (blog)Apple WWDC 2016: iMessage receives huge upgrade with iOS 10, as it looks to take on Snapchat, WhatsApp and …The IndependentApple's iMessage on Android could radically change two parts of the companyBusiness Insiderall 18 news articles »
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