Oracle adds attention analytics to its data cloud with Moat buy – PCWorld

PCWorldOracle adds attention analytics to its data cloud with Moat buyPCWorldOracle's online advertising analytics platform will soon know even more about what you are watching, where and when: The company has agreed to buy Moat, which aims to track how much attention consumers are paying to online media. Moat's platform …Oracle to buy digital-ad analytics firm Moat – MarketWatchMarketWatchOracle Buys Moat Cloud for Marketing Data and AnalyticsTop Tech NewsMore adtech M&A: Oracle to buy MoatThe DrumAdExchangerall 29 news articles »
Source: analytics

Where the News

Leave a Reply