Oracle to buy digital-ad analytics firm Moat – MarketWatch

MarketWatchOracle to buy digital-ad analytics firm MoatMarketWatchOracle has inked a deal to acquire Moat, a digital measurement company known for its role as an independent third party hired to measure ads across platforms like Facebook, Google's YouTube and Snapchat. The move comes as advertisers and publishers …Oracle To Acquire Digital Measurement Firm MoatAdExchangerOracle buys ad measurement firm MoatAdNewsall 7 news articles »
Source: analytics

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